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Perception, public relations company mumbai, PR tactics, communicate right message to the right audience, Multi-Focal Point Communication, PR Agency, Percept Advertising Agency, Strategic PR agency in Mumbai India, Financial PR Agency in Mumbai- India, Corporate PR Agency in Mumbai- India, Marketing PR Agency in Mumbai Delhi, Corporate and Brand PR, media relations, media relationships, generate coverage, Technology Business Communication, Event PR, 360 degree approach,
Celebrity Media Relations, Retail PR, Public Affairs, Destination Marketing, PR activities, Planning for PR activities, Identity Management, PR agency with Industry Experience, Percept Ptofile, Delhi, Bangalore Chennai, Kolkata, Rahat Beri COO Percept Profile, Communications Consultancy, Perception Audits, Corporate and Marketing Communication, Crisis Issue management, PR agency with Government Clients,L itigation/conflict support
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Re-launched
‘the new UTI’ among HNIs and MNIs and in metros |
| UTI
Mutual Fund – The reality |
- The largest franchisee network
- Identified as the ‘small-investor fund’
- The trusted fund
- Has the highest investor resilience
- 1000 days to an industry average of 500 days
- The most transformed Fund
- The transparent Fund
- No shopping for NAVs for large investors
- No preferential loads: totally neutral
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| UTI
Mutual Fund |
- The change in Leadership phase at UTI MF was a vital
phase for the agency in terms of sustaining the right
positioning of UTI Mutual Fund. Agency organized a
lot of bridge building meetings with all the senior
journalists of various publications & Mr. UK Sinha,
the newly appointed CMD.
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| Marketing
Initiatives |
- UTI-Federal Bank Tie-up
- UTI- IOB Tie-up
- UTI- UTI Bank Tie-up
- UTI- Dena Bank tie-up
- UTI- Punjab Sind Bank Tie-up
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| Corporate
Initiatives |
•Insights-B-Schools
•Go-Karting Event
•Branch Opening
- New Delhi
- Kolkata
- Hyderabad
- Chennai
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| What
have we also managed.. So far |
•Product Launches:
- Dividend Yield Fund – Organized 15-city press
conference/meets with overwhelming response
- Leadership Fund - Organized a 20-city launch press
conference/meets across the country
- Contra Fund - Organized a 20-city launch press conference/meets
across the country
•Scheme Profiling
•Marketing tie-ups with banks & Post Office
•Enhancing the Corporate Image
•Crisis Management
•Corporate events
•Dividend / Bonus Announcements
•Branch Opening - 10
•Union Budgets – The Aftermath
•Profiling of Fund Manager
•Corporate awards / recognition
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| Publication
Cuttings |
| Market
Leader-UTI |
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| Media
Coverage - Value |
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